BrandUSA  + Shazam

The Ask: 

Create buzz and drive ticket sales for the film, America’s Musical Journey, in six global markets; Paris, Toronto, Mexico City, London, Sydney and Beijing. The secondary objective was to drive international tourism to the United States.

​

Roles Played: 

• Strategy and creative concepting

• Project management for Shazam in-app media assets, OOH posters, and website content

• Client, agency and vendor POC